Wednesday, June 20, 2012

Do Coupons Work On Websites?

Some websites have coupons and some don't but size does matter when it comes to coupons.  If a website has a coupon but it is too small to read or see then it usually doesn't do well.  If a website has  a coupon that is large enough to see with a compelling offer then it can do well.  Most coupons in the market are not compelling enough for it to be worth an action for the customer.  Having a 10.00 off your first service coupon like bend auto repair might not be enough for a consumer to respond to the offer which can make the coupon valueless.
Even the large coupon sites like Groupon can have a difficult time getting businesses to give away enough to make a coupon great.  It does Groupon and the business no good to have a coupon that is not powerful enough to attract a new customer.  This site for portland auto body has 50.00 to 100.00 off your deductible when you get your auto body work done with them.  That is enough money to pull in a new customer for sure.  Just make sure that before you start a coupon to look at coupon sites like Living Social and more to get ideas of what you think can be attractive and work well.

Tuesday, June 19, 2012

Websites That Work And Websites That Dont!

There are many different marketing styles out there when it comes to websites.  Some are good and produce results and some are bad and are a waste of time and money for the customer.  why have a  website when people who visit dont want to call or convert to a sale for the customer.  This can be the difference between the website making the business a lot of money or being a total bust.

Boss Plumbing is a decent site that can produce some results but Bend Concrete and bend drywall is even better.  It is better because there is a higher quality look to it with more custom features.  Everything is easy to navigate and if you were someone looking for concrete in your backyard I'm sure you would agree that you would give them a call.  Hollywood Plumbing on the other hand is a sad looking site that is probably a waste of time and money for that business owner.  There is not a lot of high quality content and it is difficult to read and navigate.  There is no reason for a customer to call on this website and I'm sure many people visit the site and immediately leave for various reasons.